• Flowers& Magazine 

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    The beautiful magazine for professional florists.

             The January issue of Flowers&
            includes the 2015 Trends report.
    APRIL 2015

    Featured in this issue: fashion-forward bouquets with beautifully wrapped handles (the professional finishing touch); cost-effective décor ideas; and much more!
    On the cover
    To complement the surface of this mostly monochromatic, multi-textured hand-tied bouquet, Carol Caggiano AIFD, PFCI covered the stem bundle with large ivy leaves. To see the underside of the bouquet, turn to page 41; for more bouquets with clever and attractive handle treatments, see “To Have and to Hold,” pages 28-49.
    April Spotlights

     Focus On Design How-To Video 
    Quick and easy sparkle

    Click here to see the techniques and ideas presented in this month’s Focus on Design in video format!

    Floral design by Rich Salvaggio AIFD, AAF, PFCI 

    Fresh Focus: Peonies 
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    Fresh from the field

    Peonies from Alaska are available July through September, stretching the season for this favorite wedding flower to pretty much year-round from all sources combined. Wherever they are grown, peonies are nearly always field-grown flowers—which means that florists and their customers should expect some variation in color, even when all the peonies in a shipment are of the same popular variety, as seen in this bouquet of Sarah Bernhardt peonies, with hues ranging from pale to bright pink, all harvested at North Pole Peonies in North Pole, Alaska. Photo by Elizabeth Beks.

    Featured Article Highlights

    To Have and to Hold 
    Beyond pale 
    The coral pink of Ilse spray roses and the orange-gold of Beatrice David Austin garden roses make a striking combination in a frilly bouquet that also features nerines, astilbe, delphinium, dusty miller, and for fragrance, rosemary and scented geranium foliage. Ilse comes in tight clusters that form natural groupings on the surface of the bouquet. The handle: Carol made a decorative cover for the bouquet holder handle out of PVC pipe padded with bubble wrap. Here, for an upholstered look to the finish, she folded the ribbon to hide the contrasting edge. The underside of the holder is finished with dusty miller leaves. For additional how-to photos on this handle treatment, see page 49 of the April 2015 issue.

    Floral design by Carol Caggiano AIFD, PFCI  

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    Maximum Impact 
    Heavenly spheres 
    Designs for a wedding reception here incorporate preserved boxwood spheres, decked with dendrobium blossoms, that were previously used for ceremony décor (for these pew and aisle designs, see page 60 of the April 2015 issue). The repurposed spheres now nestle in blue ceramic urns atop mounded antique hydrangea with lavender roses and phalaenopsis orchids. Picasso mini callas loop around the rims of the urns. First left out of water for a while to make the stems flexible, the callas were then pinned into place with pearl-headed pins placed deep inside the flower, securing it to an adjacent calla stem, as seen in the how-to photo.

    Floral design by Lorraine Cooper AIFD, Brady’s Floral Gallery, Scottsdale, Arizona 

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    Advertisers in This Issue

    Featured Advertisers

     Bowtied Designs    Fitz Design, Inc.       Royal Flowers

     Design Master Color Tool  Pioneer Imports & Wholesale    Syndicate Sales 

    Ad Links 

    Click here for a complete list of this month's advertisers.